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July 2021 - Vendio Handmade has been updated to a new look

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Create Holiday Gift Sets That Sell: Inspiring Ideas for Handmade Sellers

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The holiday season is a time for gifting, and as a handmade seller, you have the perfect opportunity to offer customers curated gift sets or bundles that make holiday shopping a breeze.   Before we jump into some creative and inspiring ideas for holiday gift bundles, let’s take a moment to explore why bundling products can be a smart strategy for your business this season. Here are five reasons why bundling products is a game-changer: Increased Perceived Value : Offering multiple complementary products at a discounted price gives customers the feeling they’re getting more value for their money. Shoppers are more likely to purchase a bundle as they know they’re saving compared to buying each item individually. This drives impulse purchases, particularly during the holiday season when people are looking for affordable, convenient gift options​. Higher Average Order Value (AOV) : Bundles encourage customers to spend more by combining related products. For instance, a gift set of handm...
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How to transform your crafts business into a luxury handmade brand

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  Have you noticed that most luxury brands have a lot in common with the handmade industry? They produce and sell beautiful and often unique products, they definitely have part (if not all) of their product made by the hands of an artisan, they pay extra attention to the customer’s experience, the quality of the product is perfect, the product has a high value, they put a lot of passion into defining, creating, and perfecting their product...the list goes on. So… since you already have these things for your handmade brand and business, what is really stopping you from becoming a luxury artisan? How can you transform your crafts business into a successful luxury handmade brand? Here’s our take…. “Luxury is in each detail” … We couldn't agree more with Hubert de Givenchy. From the first thought about your luxury handmade product, you need to focus on its quality and how to make it the perfect product for your clients. Use only premium materials, enhance your production flow, spend ti...
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Wrap It Right and Deliver On-Time

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A Handmade Seller's Handbook to the 2023 Holiday Season The twinkling lights, the scent of pine, the joy of gift-giving, a deluge of orders, and customers clamoring to get your products made, shipped, and delivered immediately. Yes, the holidays are upon us! If you find yourself caught up in the whirlwind of holiday excitement and stress, barely able to catch your breath, then this article is for you. Not only will it carve out a precious moment for you, but it will also guide your business through the 2023 holiday season and into the new year. Communicate Joyfully Everyone knows that communication is key, but not everyone remembers to communicate joyfully. Even if you aren’t feeling joyful yourself, it is important to keep your communication with your customers upbeat and positive. Start communicating with your customers early. Keep them in the loop by sending out newsletters, updating your website, and keeping a presence on social media. A simple, friendly reminder that your hand...
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